Erwin is specialized in sales and marketing processes in business-to-business companies, including underlying technology enablement tools. Before entering the consulting services industry, he gained 15 years of experience working for manufacturing companies in an international environment. Erwin has facilitated strategic planning sessions and has hands-on experience in managing sales and marketing teams. He has been in charge of projects such as: introducing new technologies, introduce branding concepts, launching new product lines, re-organizing sales channels and managing sales team for business growth.
His consulting engagements are focused at improving business-to-business sales and marketing processes: vision, process re-engineering and channel management. He worked for PwCC and IBM GBS.
Erwin is a Commercial Engineer from the Rijksuniversitair Centrum Antwerpen (RUCA), Belgium, and graduated with honour in 1986.
- Erwin Knuyt is visiting professor of Industrial Marketing at the HUB European Business School in Brussels (www.hubrussel.be) He was visiting professor of Channel Management at the Vlekho Business School in Brussels (now also included in HUB)
- He is academic coordinator of the post-academic program ‘Business-to-Business Marketing’ of INSTIMA (www.instima.be), the education partner of the Marketing Foundation in Belgium.(www.stichtingmarketing.be)
- Erwin is chairman of the annual ‘business-to-business marketing conference’ organized by the Marketing Foundation, Roularta Seminars and Agoria.